I'm reminded by Plznoexcuses' nickname... tagline...
that someone thought a very important principle of moral living, of the way to treat others honorably, was the idea that one should treat other people not as means, but as ends. And not as one does objects, especially... (especially not as some people do objects. Admittedly on the other, some people treat objects better than they do people.)
(I wouldn't suggest that the "Golden Rule" also is a similarly useful guideline- on the contrary really, much too full of exceptions in practice, especially when, as I tend to see, interpreted overliterally, and letter used in place of spirit.)
