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A hair salon ad featuring images that hint at domestic violence and the slogan "Look good in all you do" is generating irate comments and heated debate online. Originally shot two years ago for the Fluid Hair salon in Edmonton, juicy couturethe ad was uncovered by a New York advertising copywriter, The Toronto Star reports. After the writer posted a picture of the salon's ad on his blog, copyranter, irate commenters began posting their feedback about the shot. Those who were outraged by the photo are taking issue with the fact the featured model is pictured with a huge black eye, while in man in the background appears poised to offer her a diamond necklace. Critics say the image carries intimations of domestic violence. The Salon issued its own media release in response to the hubbub, in which it apologized for the ad and also promised to donate proceeds to the Edmonton Women's Shelter and generate donations for other related causes. The release also features the following defense of the ad: "Is it cutting edge advertising? Yes. Is it intended to be a satirical look at real life situations that ignites conversation and debate? Of course. Is it to everyone's taste? Probably not." This is not the only instance of a fashion ad prompting an outraged response. In years past, consumers have also quibbled with provocative images used in ads for both American Apparel and Calvin Klein. Should fashion ad campaigns push boundaries in this way? Why or why not? Is the Fluid Hair ad featuring a battered woman offensive or artistic? Share your thoughts below.
